Sara Blackmer Chats Sci-Fi, Fantasy, and FluidLogic with Bloomberg’s Business Week

Bloomberg’s Business Week featured Sara Blackmer on their segment  ‘Eight Bosses Confess Their Pop Culture Guilty Pleasures’. Blackmer talked about her love of Sci-Fi and Fantasy, while sharing FluidLogic’s work to help users reach their performance through active hydration.

For two years, Air Force Reserves veteran Sara Blackmer has been the CEO of FluidLogic, which has the singular purpose of putting active hydration systems in vehicles including military transport and Nascar and IndyCar racers. In September, the company raised $15 million to fuel product development in categories like outdoor endurance. “I am a total fantasy and sci-fi nerd,” says Blackmer. “I’m currently reading Heretics of Dune, Book 5 in the series, and I recently watched the entire Star Wars series in timeline order: all the movies, cartoons and miniseries! Ahsoka is one of my favorite characters.”

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